In Conversation With…

We are debuting a new article called, “In Conversation With,” and we’re starting with Nico Dominguez, Account Sales Manager.

If you have met or worked with Nico, you know what a dedicated and hard-working person he is. But what you may not know, this International Man of Mystery speaks three languages (Spanish, German, and English), and did an AV apprenticeship at MTS Medientechnik in Germany before moving to the U.S.

While at Medientechnik, he applied the broad theory fields of audio, lighting, video, and safety that he was learning at the vocational school to actual events, which helped solidify his knowledge base for these practices. After graduation, Nico moved to the U.S. and started working at ITA in 2016.

Nico began his career at ITA as an event technician. His knowledge and experience, coupled with his leadership capabilities quickly made him a favorite of our customers. Just ask Jamie B. from Mubea, who said, “Nico and the entire team [was] excellent. Smart, helpful, kind, and very knowledgeable. They were on top of everything, even in the middle of the night for very early third shift meetings.” His passion for implementing stellar event experiences sparked a new interest – inside sales.  Having a former technician on the sales team has been advantageous to ITA customers because Nico understands all aspects of the process which allows him to proactively address and resolve issues before they escalate.

Most days you will find Nico overseeing projects, researching the latest AV technology, and writing quotes, but he’s also on-site meeting customers and ensuring all details are covered. He admits there are some cool projects in the works that he’s excited to see come to fruition. It’s going to be another busy year at ITA, and Nico is ready for the ride.

We hope you enjoyed our conversation with Nico this month. He’s an asset to the company and our customers. We will continue to feature members of the ITA team periodically, for you to get to know your AV partners better.

So, until next month, Adiós! Tschüss! Goodbye!